Expertise for Equity

Short of Commercial skills?

Kirkdale are doers, not just advisers. Once we’ve formulated the right plan we enthusiastically roll up our sleeves and get on with it. We know our experience makes a difference. And we’re prepared to prove it by risking both reputation and fees; linking our expertise directly into the success of your business. We call it expertise for equity.

Expertise for equity may be innovative but like everything we do it has a solid foundation. Although normally used by Venture Capitalists, why limit equity exchange purely to raising funds if getting skills is more critical to your success? The greatest benefit of such an approach is at the start of innovation, when uncertainty is high and choice overwhelming.

We’ve been there several times ourselves and we know the issues involved in kick starting an innovative business - especially in the early ‘bootstrapping’ days where, funds are so tight it can be unrealistic to pay for the required expertise.

What’s the downside if your idea doesn’t take off as expected? You’ll have benefitted from our expert input for a massive discount on fees or have a solution which offers as much time as you need to stimulate market interest. But we work hard to maximise the upside, which is why we limit the number of clients that qualify for expertise for equity and they need to match a strict profile.

Without cash in the business, equity is the one thing you have of value. How valuable depends on what happens to the business. So consider expertise for equity to complete the logical argument; tie the effort of your experts to your successful outcome.